Delamere Court branding
& large format advertising
Full re-branding including stationery
and outdoor advertising design.
Services
- Complete brand re-design
- Stationery design
- Outdoor advertising
Project specs
Delamere Court is a Victorian villa with 11 stylish, self-contained holiday apartments, a 5-min walk away from Meadfoot Beach in Torquay, Devon. The holiday let business needed a complete re-brand in order to give the villa a coherent, professional look & feel.
The new branding has given Delamere Court a polished new look that combines its stylish apartments, nearby beaches and the holiday feel into a coherent and functional brand identity.
Delamere Court logo
In order to ensure that the new logo will work in various layouts, a range of logo variants has been created, including the main business logo (pictured), narrow logo and right & left-aligned logo variants.
Clean yet playful stationery
When designing Delamere Court’s stationery suite, we combined the overall clean & elegant style with a touch of playfulness through short claims using bold typography.
Business card design
We’ve created a versatile range of business card motives, ranging from a classical business information layout, photography cards, to various key claims highlighting the villa’s location.
As we’ve defined natural, heavy-stock, textured papers for the brand, we’ve chosen a lush 600g/m thick paper for the print of the business cards.
Design work
step-by-step
Work stages
- Briefing, keywords & visions definition
- Research (competition, visual direction)
- Moodboard
- Sketching logo ideas, researching fonts
- Licensing fonts, work on logo variants
- Brand color palette defined
- Re-brand presentation & feedback
- Work on business cards + production
- Stationery design
- Design of large format outdoor advertising
Large format advertisement // design 01
Design of a large format outdoor advertisement, featuring professionally taken photographs of the villa (photoshoot with a local photographer arranged by Flair Creatives).
Large format advertisement // design 02
Advertisement option B, featuring an image of Thatcher Rock (5-minute walk from the villa) and highlighting the key USPs of the business.
Indigo Design Award 2021 Bronze winner
We are so happy that our Delamere Court brand re-design project has been awarded bronze by the jury panel at Indigo Design Award 2021, which includes jurors from companies like Google, IBM and Microsoft.
Each an every award means so much to us as it is an objective recognition of our work and gives both us and our clients a confirmation that we’ve done a great job 🙂
Other projects
Still got
questions?
What does working with Flair Creatives look like?
In our first call, we’ll find out whether we can help your brand. We’ll go through the challenges you face in your marketing campaigns and see how we can solve these together.
When it’s clear from our call that we are a great fit, we will send you a non-binding offer. We’ll only make you an offer if we’re convinced that we can deliver the right solution to your challenges.
With our Graphic Design Retainers, we can support you with your day-to-day campaigns and take over the entire design process so that you can focus on your work while knowing you can rely on us to deliver high quality designs on time.
How much do your services cost?
It depends. To create an offer for our cooperation, we need to know your challenges, your needs, and the types of campaigns you’re working on.
Get in touch and let’s talk about your needs.
What do we need to deliver?
An hour of your time to discuss your goals and needs as well as regular communication to align our designs with your work.
Your brand manual and your company logo in vector format.
We’ll also let you know what we’ll need for specific campaigns but, where possible, will source the assets for you.